GTA is big business, but the franchise’s impact goes beyond the business of gaming. The franchise as a whole has sold 400 million units, 180 million of which are “GTA 5,” according to a quarterly earnings report from Rockstar parent company Take Two. “Grand Theft Auto 5,” the last entry in the series, came out in 2013 and hit $1 billion in retail sales in three days, shattering records. The series has been an unequivocal success for Rockstar and the industry.
To answer that, it helps to understand GTA’s complicated legacy. But will “GTA 6” elevate the series’ legacy and gaming as a whole or get stuck in the more problematic aspects of its history? For dedicated and casual gamers, that’s not just a big deal but cause for celebration.Ĭinematic storytelling and groundbreaking technology, a provocative, rockstar attitude and ensuing moral panic: Grand Theft Auto has been central to pop culture for the last 30 years. After a decade of anticipation, Rockstar Games gave the world its first glimpse of “ Grand Theft Auto 6” this week.